Better Together – Mercedes & Proenza

A four part campaign for the new Mercedes EQS and its capsule collection with Proenza Schouler. 'Better Together' was the base of the campaign. Belle created each concept for the four video's to articulate that message. 'Mirror', 'Twist', 'Reverse' and 'Multiply' are the four videos created, all made with the the intent of sitting across TikTok and elevating what it means for a brand to partake in the online world's visual effects, viral trends and creativity. This video is all four of those individual videos combined. Barcelona, Spain 2021.